Four Ways To Maximize Call to Actions on Instagram
So you're getting your ideal audience to click on your content, but are they engaging? Have you given them any direction on how you would like them to engage with you? The point of using CTAs (Call To Action) is to get more people to engage with you and your content. Here are four ways to maximize the use of CTAs and increase your engagement on Instagram.To start, take note of how you engage with other people’s content on Instagram. What type of CTAs do you engage with? If they work for you, they will most likely work for your audience as well. A Call To Action is a gentle reminder to your audience. We are all busy, distracted people so adding those extra words for your Call To Action will remind your audience to take ACTION. Some good CTAs are: “Save this for later” (*then add a reason why they should save it)“Share with your audience”“Click the link in bio”On the flip side, we recommend avoiding asking an open ended or heavy question as a Call To Action (such as “what is your why?”). This will discourage engagement since it requires a longer response time. Make it easy for your audience to engage with you by using quick actionable CTAs.CTAs are not just for your feed post. Use them in stories, IG LIVE, and reels.IG LIVEs are a great way to engage with your audience in a new way. Leading up to your LIVE, create a post and story with the details. It’s important you let your audience know what they will be getting. What information they will walk away with. Let them know you’ll be asking questions so submit questions via the questions sticker ahead of time. Another great way to engage prior to your IG LIVE is with the countdown sticker. Encourage your audience to turn on the notification so they can be reminded when you go LIVE.Then, when you go LIVE recap why your audience is there and what they will be getting out of the conversation. To keep engagement high, remind them to drop questions in the question box and tap the heart to show some LOVE. Finally, before you wrap up, let your audience know you will be saving the replay to your feed so they can rewatch it and let you know what they think. All these actions show Instagram your audience is engaging with you and show your content to more people.For reels, try adding a CTA as the last thing your audience sees before the reel ends. One idea is: “Click the caption for tip number three”. This gets them to stay with your content longer. Then give them another clear Call To Action in the caption so they know what to do next. Like “DM me for one more tip”.If these four tips on “Maximizing Your CTAs” were helpful please leave a five star review! See what we did there:) Check us out on Instagram @[email protected] and @natcaronphotoJOIN INSTAGRAM FOR BUSINESS NOW!(the online course and community where you learn to scroll less and sell more!)We love and use Buzzsprout to host Instagram for Business Podcast and they have made it easy and seamless (plus their customer service is by far one of the best!) This site contains affiliate links to products. We may receive a commission for purchases made through these links.