Getting Started with Facebook Ads - Interview with Toccara Karizma

A new year is an opportunity to start fresh and hit the ground running. What’s your digital marketing plan look like? Is it all ready to go or are you still tweaking it?We’re chatting with Toccara Karizma, digital marketing consultant, data lover, and dream setter. As a single mom she has grown a thriving eCommerce brand across 15 countries and scaled marketing clients to reach over 30 million customers. With a name like Karizma you already know this is going to be an unforgettable episode!Tocarra specializes in showing you how to multiply sales through social media, SEO and digital marketing campaigns - to bring in more revenue and create your dream lifestyle.We took pages of notes, but distilled our takeaways down to these 6 things:Don’t forget to grab your Facebook PixelCompete against yourselfIt might a good idea to go omnichannel (multiple platforms) Make sure you are making data driven decisionsDo a full audit of your website before starting Facebook adsWhen you are starting your ads split testing is goldTo connect with Toccara check her out on:Instagram + www.toccarakarizma.comPlease head to Apple Podcast and leave a reviewCheck us out on Instagram @[email protected] and @natcaronphotoWant an entire album of stock images at your fingertips!? Snag over 700+ professionally styled and photographed images right now! Click HERE to purchase!We love and use Buzzsprout to host Instagram for Business Podcast and they have made it easy and seamless (plus their customer service is by far one of the best!) This site contains affiliate links to products. We may receive a commission for purchases made through these links. 

Om Podcasten

Welcome to The Social Focus Podcast! We are your co-hosts, Natalie Caron - Brand Photographer and Ang Swann-Doyon - Product Photography Stylist and we're thrilled that you're here! What can you expect from The Social Focus (formerly Instagram for Business)? We are here to help product sellers, makers, artisans and creators of digital offerings sell more of their products online and through social media. Our visual brand strategy, social media expertise and knack for all things creative will assist you in developing and maintaining a cohesive brand for your business and execute with the right strategies in place. Join us every Tuesday as we share new trends, helpful tips and our favourite, an introduction to other industry leaders who can support with techniques around SEO, social media marketing, e-commerce, Facebook ads and so much more. We'd love to connect with you and we always have something free for you on our website at www.thesocialfocus.coEmail [email protected] On Instagram we are: @thesocial.focus @angela.s.doyon @natcaronphotoPer FACEBOOK™ and Instagram™ rules, we must mention that this is in no way sponsored, administered, or associated with FACEBOOK, Inc. or Instagram, Inc