Building a Connected Musical Instrument with Rafael Atijas of Loog Guitars

In the 45th episode of IoT Podcast: Over the Air, Ryan Prosser, CEO of Very, is joined by Rafael Atijas, Founder and CEO at Loog Guitars. They discuss how Loog Guitars has been changing the musical experience of kids. They also look at the target market of their products: the kids' parents. They further elaborate on how Loog Guitars has evolved over the years to its present state. Rafael explains how Loog Guitars creates educational content for kids through the use of technology and storytelling. Loog Guitars creates musical products for children that employ storytelling and technology to pique and maintain their interest in music.