SEO: The Zero Waste 101 of Content Marketing with Krissie Claire

Krissie is the CMO and founder at Kollectify, the zero waste digital marketing agency for Shopify Businesses. Today we explore SEO from a planet-first perspective, and how it can fit with better SEO performances. Enjoy this conversation with Krissie as she shares some fascinating insights into the carbon footprint of our content marketing.In this episode we discuss:Reducing our carbon footprint Optimising brand websites to deliver better SEOHow simplifying user experience can increase sustainability Effective keyword researchPractical steps to garner more conversions from online storesBook your free 1 hour consultant call now >> https://keepopt.com/spec ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor