Helers Cheese – Business succession and investment, product innovation and growth

On this week’s podcast, hosts Will Evans and Ben Eagle are joined by John Allen and George Heler; grandson of Cheshire Cheesemaker Joseph Heler and Managing Director of his namesake business. George describes succession of the business from his Dad, Mike, to him and how he is continuing the family legacy of investment, innovation and growth through investing in secondary processing allowing the business to retain and increase the value of outputs and the development of brands such as ‘Eat Lean’ to meet retailer and consumer demands. Chris Walkland comments on how routes to market will influence dairy prices in the future and gives his usual milk market update.