Business personas of every size with Katelyn Howard-Gomez & Rob Hand

On today's episode we are joined by two Klaviyo customer success managers, Rob Hand and Katelyn Howard-Gomez, to talk about the different traits, goals, and strategies of small, medium, and mid-market brands. The goal of this episode is to take a step back from just Klaviyo advice and highlight some of the commonalities we see in brands of these sizes. For example the goals of a mid-market brands are going to differ from those brands just getting up and running. Learn from two seasoned Klaviyos on what your brand should be thinking about as you grow!