Managing The Employer Brand and How to Make M&A Work - Simon Barrow on MDE180

Minter Dialogue Episode #180 — This interview is with Simon Barrow, a man with an illustrious career in brand management, agencies, who founded and ran People in Business for 21 years. Simon pioneered the notion "Employer Brand" and now helps businesses in their mergers and acquisitions, looking at those thorny people issues. In this podcast, Simon and I discuss today’s challenges of employer branding, and explore how can conglomerates manage an employer brand while allowing individual brands to thrive. We also look at some of the “soft” issues revolving around M&A. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast.Support the show (https://www.patreon.com/minterdial)