What makes great listing agents different from the rest - Part 1
In today’s episode, we’re talking about what makes great listing agents tick, and the skills, habits, behaviors and mindsets that allow them to perform at the highest level. If you look at all the agents who can thrive in any market, always win the seller in the appointment, and sell multiple listings every month, the traits are the same across the board. Jeff Glover shares what these must-have traits and characteristics are and simple tricks and tactics you can put in place to emulate and adopt these traits for yourself. We all know that success leaves clues, and in real estate, it’s no different. The best of the best don’t do things the way everyone else does - they are obsessed with how they communicate and present themselves to clients. We’ve identified 13 traits that truly set the best agents apart from everyone else. Jeff will share why these traits are so critical in this business, and how nurturing these skills for yourself will transform your business and your life. We also discussed: How to build rapport by going three-deep on every question Why the rejection of working with sellers make you a better agent What it really takes to sell a 100 listings (broken down in detail) How to suit up for success every single day Quotes A great salesperson has the ability to make the client feel like they are their only client. -Jeff Glover Key Points No matter how busy they are and how many listings they’ve sold, the best agents still have the ability to make every single client in that moment feel like they are the top priority. During the appointment, they shut everything else out, and make the seller feel like they are the only person in the room. A big mistake many agents make is operating with a sense of self-importance, and the clients can immediately feel that. The appointment isn’t time for us to talk about ourselves or our companies, it’s the time to make the other person feel important. Great listing agents don’t just accept that rejection is part of the job, they actually embrace it and even chase it. The more rejection we’re willing to expose ourselves to, the more listing appointments we’ll set and the higher our conversion rate will be. Embracing rejection actually makes us better at our jobs because it forces us to improve our skills and habits. The best listing agents understand that clients are different, and they adapt their presentation and communication styles accordingly. They are flexible and versatile in every situation, and can handle different types of people effortlessly. You can even take this a step further by modifying your listing presentation for different types of clients.