Episode 4: Marketing During Corona
In this episode, Casper and Jen cover how marketing will look post-covid. How will Marketers need to adapt to the "new normal" of a hyper-digitalized, hybrid remote working world? How can we overcome tracking challenges, build brand loyalty, and make sure you capitalize on the trust you built during the crisis to carry your brand forward? The McKinsey report Jen mentions can be accessed here: https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/reimagining-marketing-in-the-next-normal#