How Creative Operations Supports & Empowers Your Team

The role of creative operations isn’t about dictating how things should be done. It’s about support — supporting your team and supporting the incredible processes that are already occurring. And it’s also about empowering your team to create those systems. In this episode, our host, Josh Van Dyk, interviews Helaine Bach , Marketing Creative Operations Manager at Thrasio , about how she approaches the role of creative operations. We also discuss: - How Thrasio helps fulfilled-by-Amazon businesses scale their brand - How studying design was great preparation for an operations role - Keeping it all together with systems around asset storage Check out these resources we mentioned during the podcast: - The Coding Train on YouTube  - @helainebach on Instagra m For the entire interview, tune in on Apple Podcasts, Spotify, or wherever you get podcasts.  Listening on a desktop & can’t see the links? Just search for Masters of Content in your favorite podcast player.

Om Podcasten

On Masters of Content, we discuss the experiences and ideas behind what’s working in the content industry – including creation, management, and the rapidly changing digital experience. You’ll hear interviews with thought leaders who have compelling stories to share, filled with new insights for marketing leaders and digital experience gurus who are passionate about finding the best ideas out there to do their work better.  Episodes will feature topics such as: content production from A to Z, ideas to improve on your creative operations, exclusive tips from leading analysts, and talks with the experts covering more technical topics such as digital asset and product information management.