Ep 267 4X Your Business with the Power of a Personal Brand with Helen from Frownies

Learn how Helen Morrison breathed new life into her family’s century-old business with these Instagram tools! Helen is the face of Frownies, which sells facial patches that are an alternative to botox. The business has been around since the 1890s, but only recently came into the spotlight through social media. Helen has used her personal touch to skyrocket her followers, 4x her revenue, and help bridge the gap between TikTok and Instagram. She knows that showing up consistently and being yourself are keys to creating a loyal following. You can find Helen on Instagram @frownies, TikTok @frowniesfamily, and on her personal page @helenkmorrison.  My Black Friday specials are live! Join Grow the Gram this week for $1,000 off (prices go up in January). You’ll have twice-weekly coaching calls with me and other experts on my team, content templates, a personalized strategy call, and a FREE instagram audit (valued at $497). Sign up HERE. Spots are extremely limited! Also be sure to follow along on Instagram @iammichellegifford. Join Insta Social Society today for monthly trending audio, content planning outlines, Canva templates, master classes with me, and more!  Read the blog post HERE. I’d love it if you would leave a rating and review!  

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The Social Strategist is your marketing podcast to keep you up to date with all of the changes, trends, and best marketing strategy for social media. If you are using Instagram, blogging, TikTok, email marketing, Pinterest, or other social platforms, then this is the podcast for you.