Try Before You Buy?

COVID-19 has caused a seismic shift in consumer shopping behavior. Everyone is living digitally, our kids are learning remotely and most of us are working online. For retailers, that means they’ve lost their primary form of customer engagement overnight. In this episode, host Chris Shaw, brings on Jeff Ball, Retail Solutions Leader at Manhattan Associates, to explore customer engagement in the COVID-19 era: What can be done right now to try and engage with their customers and continue to provide desired items and services? Can the abrupt the shift to living ‘digitally’ for the world’s populace during social distancing actually help retailers in the long run? What might retail look like 8-10 months from now?