Debuting the U.S. version of The Long & the Short of it
On Strategy Showcase - En podcast af Fergus O’Carroll

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"The Multiplier Effect" answers if Binet & Field's principles play out when you use U.S. data. David Tiltman, Chief Content Officer at WARC walks us through the new report. Thanks to Tracksuit (the affordable brand tracking solution) for sponsoring this episode.