How to Experiment, Build, Grow & Manage Multiple Brands with Stéphane Schweitzer
On Top of The Covers - En podcast af ORLOVE
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Wanna know how to consistently create brands the market needs? In this episode, Matt Gottesman (Brand Director of ORLOVE) sits down with Stéphane Schweitzer (CEO &Founder of ClubbingTV.com & DJCenter.com) and they go all-in on recognizing trends before they take off, leveraging technology to scale your brand’s mission and reach, adapting to changes in technology along the way, creating platforms that serve a particular niche and consistently delivering value to your customers, finding new ways to innovate, having the right people around you so you can create more, approaching business from a very collaborative space, taking risks, strategic partnerships and much more… 05:30 If all music were wiped from the world, what 3 albums would you save? 08:30 If you could interact with anyone living or non-living who would it be? 10:15 In your opinion what is the best music-focused film of all time? 12:00 What is an important book, podcast, or audible that has helped you navigate your creativity and business? 14:15 What has your journey looked like growing into being so multifaceted in your business? 19:00 As a creative, as an artist, where does ownership come in to protect your work? 24:00 What does it really take to start your own brand or venture without investors? 25:40 What are some of the things you learned in the process of taking Clubbing TV from idea to global brand? 30:15 From the inception of creating Clubbing TV, how long did it take to reach 4 million homes? 36:15 When did the internet really start to affect Clubbing TV? 42:00 The resourcefulness and creativity bred as you bootstrap a business and brand as an independent entrepreneur. 45:40 What are you excited about moving forward as the digital world continues to evolve? 52:00 With the rapid changes happening in the music industry, what are some challenges you think we will be up against? 59:30 What are the current projects you are working on? 01:02:40 How a Livestream Masterclassing teaching Chess was shut down by AI. 01:05:40 Where can we plug into Clubbing Life and Clubbing TV? 01:08:15 What advice do you have for new entrepreneurs creating business plans? FEATURED GUEST: Stéphane Schweitzer Instagram: https://instagram.com/clubbingtv Website: https://clubbingtv.com OUR HOST: Matt Gottesman Instagram: https://instagram.com/mattgottesman FOLLOW US: YouTube | https://bit.ly/OrloveUTC Facebook | https://bit.ly/2T9Q1ur Instagram | https://bit.ly/2Z5nN7N Website | https://bit.ly/2zA5yNc