Episode 83: Get other businesses to refer clients to your MSP

In this week’s episode One of the easiest ways to get new clients is to find other businesses that have the same clients as you, but aren’t in competition with you, and form a strategic partnership. Paul tells you how to do that in today’s podcast Also on the show this week, we all know web traffic can be increased with better Search Engine Optimisation, but is it really something you can do yourself? Plus listen for a special interview with an MSP who increased the scale of his business by acquiring 10 other MSPs within the last 5 years. It’s a fascinating conversation and there could be elements that you could copy within your business Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Here’s the blog post Paul mentioned on the subject of ‘Can I DIY my own SEO?’ Try a Udemy course if you’d like to try to learn more about SEO Find out more about Paul Green’s MSP Marketing Edge content service, that includes a book that you can call your own Paul’s special guest was Ian Maclellan from Cloudstream Technology talking about how he bought 10 MSPs in 5 years, plus the revolutionary connectivity solution Neutrino8 Many thanks to Andrew Eardsley from MSP Easy Tools for recommending the book Eat That Frog! by Brian Tracy On June 22nd Paul will be joined by Nate Freedman from Tech Pro Marketing talking about the new restrictions applied by LinkedIn Please send any questions, ideally in audio-form (or any other feedback) to [email protected] Episode transcription Voiceover: Fresh every Tuesday for MSPs around the world. This is ‎Paul Green’s MSP Marketing Podcast. ‎Paul Green: Hi there. Hello. Welcome to episode 83. Here’s what we’ve got coming up for you this week. Ian Maclellan: Over the last five years, I’ve bought 10 MSPs, I’m very happy to give guidance if anyone wants to try this. ‎Paul Green: That’s Ian Maclellan. An MSP owner, who’s going to be on the show later on today. We’ve also got Andrew Eardley another MSP. He’s going to be back later on towards the end of the podcast to suggest a great book suggestion for you. We’ll also be talking about how you can set up joint ventures with other companies that have exactly the same clients as you, that aren’t in com