#37 - How to build the perfect career in marketing with Ilse Van Dyck

“The funny thing is, at uni I took a marketing course and literally told the guy sitting next to me, ‘If I ever work in marketing, shoot me dead,’” Ilse Van Dyck laughs. She’s definitely changed her tune since then, having become a performance marketer before launching Boelo, a marketing job board. But that was before she understood the power of data.“I had this very old-school image of marketing, which was that it was just fluff,” Ilse explains. “Sometimes, when I look at other departments, I think, ‘Ooh, it must be really rough not to have tangible results’.”  It’s clear that Ilse loves marketing. But she was also outspoken about the sector’s failures when I interviewed her for People&Digital, the podcast. Here are some more of Ilse’s thoughts about marketing and how she thinks you can build the perfect career as a marketer. Intrigued ? Listen to the podcast !Or, if you’re short on time, I’ve also condensed all my key tips – FAQ style – in a summarized, quick-read version right here.Additional Free Ressources:Sign up to the weekly Newsletter "The CX Attitude", the only CX newsletter that helps you to design your career in the most radical human way!The CX Crash-course : Become an outstanding CX professional - Get confidence, take action & Deliver CX!Find all my freebies on ameliebeerens.com/free-resourcesEvery week,  you’ll find a new episode in your favorite podcast player to feed your thoughts.In the meantime, if you want to discuss, ask me a question or react to a topic, I’m easy to find on :  Linkedin, Instagram & ameliebeerens.com !

Om Podcasten

Hello! I'm Amélie, CX Design & Leadership Coach.Welcome on the only podcast leading the CX Revolution towards the Human-Centered Design era.Every week, you'll discover a new episode focusing on a mix of big-picture thinking and step-by-step actions to follow through discussions with experts who are passionate about people or the digital industry.Also, I craft special episodes to develop your mindset and your self-awareness!It's packed with everything you need to know to build a better, more impactful and more sustainable business in your industry. And make the best decisions for your career or your business!So what are you waiting for? Start taking action and create a positive impact today by signing up for the podcast.Like a little commitment for yourself. Because the only way forward is to focus on people (and yourself!).