230. Joe Ruotolo, Intaker — Capture and Convert More Leads: Video Powered Live Chat

Live chat is an untapped goldmine for lead conversion. Only 6% of law firms use live website chat. And even less use a tool that is effective. To get ahead of the competition, today's guest shows us how implementing the right chat tool can help capture and convert more leads by establishing quick connections. Joe Ruotolo (@joey_roots) from Intaker explains how to leverage chat tools to decrease friction, map client journeys, and gather information for more empathetic connections. Any personal injury firm can use smart chat automation to level up their business, no matter the size or business model. Learn how to turn more leads into signed clients. Links Want to hear more from elite personal injury lawyers and industry-leading marketers? Follow us on social media for more. Rankings.io Instagram Chris Dreyer Instagram Rankings.io Twitter Rankings.io Website Joe Ruotolo LinkedIn Intaker Website Joe Ruotolo Instagram Intaker LinkedIn What’s in This Episode: Who is Joe Ruotolo? Why all live chat is not created equal. How to focus on the leads that matter the most. Why tracking marketing, SEO, and conversion rates helps a firm grow.  Past Guests Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert Additional Episodes You Might Enjoy 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry 101. Pratik Shah, EsquireTek — Discovering the Power of Automation 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche 96. Brian Dean, Backlinko — Becoming a Linkable Source 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels