If You're Thinking of Creating a Course, Here's Something Better

It seems like almost every podcaster that I come in contact with…when we talk about monetizing it specifically through their own products and services, I start to get a glazed over look because they have no idea what to start with. So, today I'm going to show you how the level of support you can provide your people to get results for them is going to be a whole lot better if you do something, besides just creating a course for them. It seems like the first thing whenever I talk to people about actually creating their own products and services, is that people go right to courses and they are like, “well, I was thinking about creating a course for this, that and the other, I was thinking about creating a course for this, I could do another course for that. And I could do all these courses”.The problem with a course…it's not that the information is the problem - you need the information. But many times the problem with a course is that people are so used to taking courses, getting free courses, buying courses, whatever it is, and they cannot get through them. Literally, the completion rate for most courses across the board is well under 10%. And the problem with that if you are someone who, as a podcaster are value based and value driven, because you're also impact motivated, right? You want to motivate the most people in your niche to take action and do what needs to be done to change their lives and get the results they want. Then what will happen is, if you only have 10% of the people that are taking your course, how are you even going to be able to judge the results that they're getting?I mean, it's really hard for you as a course seller, and a course creator, to get testimonials of the incredible changes that people have had in their lives, if only 10% of your people finish your course. Courses are great courses provide great information, they provide great frameworks. But they also have a huge drawback. And this drawback is the fact that people don't make it through, and if they don't make it through the course, they don't complete the course, that is not going to change their lives, it's not going to have the desired effect that you want it to have. So if your people aren't meeting their goals, and getting their desired outcomes, you're not either, right? Because you're not changing the lives you set out to take right now in the online space in the digital space, where we all operate as podcasters. Because we are online, most of us don't have a brick and mortar podcast where people show up and we record it live. So we're using the online space, which means everything that we do can be digital, what happens is, we have reached a place where we are saturated with courses, we're saturated with information.Most of it is great information. But we either don't have the motivation, the accountability, the attention span, whatever it is needed to finish the course and actually implement the things that the course taught us. That's the downfall of most courses. I can go through course after course, after course, after course, and if I never get a chance to implement it, my gosh, it's a waste of my time, it's a waste of my money, it's a waste of every bit of effort I put into that course. One of the things that I want to impress upon you today is that a lot of people are drawn to courses, because those are the kinds of things where you can create a course, and you can put it out to the world, you can even set up a sales funnel and drive traffic to a course. Then you can go to bed at night and you can wake up in the morning and have four Stripe