The Fandom Factor

The MIDiA Podcast - En podcast af MIDiA Research

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MIDiA's games, music and sports analysts Karol, Mark and Srishti discuss the dynamics of identity and scarcity, the audiences of the future, and how to evolve marketing KPIs and content strategy to balance the key factors of monetisation and cultural relevance in the 'new normal'. Hosted on Acast. See acast.com/privacy for more information.

Visit the podcast's native language site