Creating Connection + Community with Peanut app CEO Michelle Kennedy
Michelle Kennedy believes in the power of connection + community and we met when she engaged my agency TORSTAR to launch the Peanut App into Australia in 2018. It was known as the “Tinder for moms” a GPS-enabled app that matched mums based on location and common interests. I was drawn to her incredible energy and ambition to create a powerful community women could tap into to empower them 24/7. Fast track and the business she created was recently named TIME100 Most Influential Companies of 2022 and has over 2 million women around the world connecting and leaning into each other to navigate whatever life throws their way. It's a source of credible information and Michelle is often in the chats connecting and empowering others. We talk about: 1) How she decided to take a leap of faith when she worked at Bumble and back herself with an idea that would change the way women connect throughout the journey of motherhood 2) How she attracts investment to grow her business and deliver global impact 3) Building a business is like giving birth and the first stages of life - how does balance business and family 4) What motivates and inspires her 5) The power of the stories of women who have met on Peanut that made her realise she could extended the community engagement beyond parenthood - she recently tapped into the peri-menopause conversation 5) Her next powerful step I highly recommend you download the Peanut app and join the power of her community - you might even have the opportunity to connect with Michelle direct! To listen to more of these powerful stories with game-changing moments you can follow Tory on Instagram @powerfulsteps or go to www.powerful-steps.com to join one of her powerful programs for women. See omnystudio.com/listener for privacy information.