A Founder's Guide to Brand Marketing -- It's Not About Advertising
Private Equity Funcast - En podcast af Jim Milbery and Devin Mathews
The first of many conversations with Brian Walker CEO of AE Marketing Group. We've found that Marketing is often the third wheel at small companies -- behind product development and sales. Brian's team takes a CoCreation and Customer Experience approach to building and marketing products that gets the marketing function heavily involved in improving operations and products. So, come have a listen!
