Has COVID changed the reputation of PR? We discuss the CIPR’s ‘PR in the Pandemic’ report

On this week's podcast we’re talking to Jon Gerlis about the CIPR’s 'PR in the Pandemic' report. In terms of the methodology, 1029 people completed the questionnaire between 23 March 2021 and 19 April 2021.The online survey was complemented by ten interviews. The research was carried out by Chalkstream. Thanks so much, as ever, to the sponsors of the PRmoment Podcast The PRCA. Here’s a summary of what Jon and I discussed, alongside some relevant graphs from the report. 1 min 40% of people sur...