What do clients want from their PR agency?

Welcome to the PRmoment Podcast with me Ben Smith. Today we’re talking to Daisy Hawker Wallace about what clients want from their PR agency? Daisy is currently deputy director & head of PR at Avanti West Coast. Previously she’s worked in-house at Virgin Trains and Virgin. She’s had agency roles at Ketchum and TVC. So she’s sat on both sides of the fence and today she’s going to give her perspective on the agency: in-house relationship and how you can make it work most effectively. Before ...