Barefoot Wine Turned A Crisis Into Major Growth
Problem Solvers - En podcast af Entrepreneur.com - Mandage
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Barefoot Wine is one of the largest wine brands in the world. But it was nearly destroyed in the very beginning, when it was forced to stop all sales for a month. Its founders panicked... and then used that suspension to create the greatest sales opportunity a young brand like theirs could ever hope for. This is the story of how Barefoot Wine grew by repeatedly turning errors into advantages.
