331 | Back From Burnout with Ginny Krauss & Elli Runkles, Supported CEO (Part 1)

The topic of burnout is popping up a lot in my business circles. People are tired, and they are struggling with decision fatigue. Many people I talk to are questioning whether to even continue with their business or whether they should make an exit, but these types of conversations typically happen behind closed doors, or worse, they don't happen at all, and people end up struggling alone in silence, which is not what I want for any of you. That all changes today.  Ginny Krauss and Elli Runkles are sharing their journey back from burnout on the podcast. What it felt like, how they knew something needed to change, what type of help they sought out, and how they've gotten to their recovery point today where they're helping other business owners.  We also discuss decision fatigue, building self-trust as a business owner, and how your definition of “success” as a business owner can change over time. Ginny Krauss and Elli Runkles are the cofounders of Supported CEO. Their mission is to help busy entrepreneurs thrive in both life and business without burning out by becoming a more supported version of themselves. Ginny and Elli have over 15 years of entrepreneurial experience. Both of them had previous businesses before coming together to cofound Supported CEO in 2023. They are also both Americans who have had the unique experience of living abroad for over a decade. Ginny lives in Germany, and Elli lives in Portugal. They are also the hosts of the Supported CEO podcast.  Today's episode is brought to you by a brand new page on our website, where you can access our free and lower-priced products. Head to http://prooftoproduct.com/courses to learn more.  We want to make it easy for you to get the help that you need when you need it most. We have incredible resources including our wholesale audio series or our unlock buyer secrets interview series which sheds light on how the wholesale buying cycles and retailer buying preferences have changed (and is only $27!). SIGN UP You can view full show notes and more at http://prooftoproduct.com/331  Quick Links: Free Wholesale Audio Series Free Resources Library Free Email Marketing for Product Makers PTP LABS Paper Camp

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Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you’re building a business that supports your best life. If you’ve ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nordstrom or Barnes & Noble? When should I consider hiring a sales team or sales reps? Can I really turn my passion into profits? Whether you’re a just starting out on your business journey or you’ve been at it a while growing an empire, this show is for you. Proof to Product is like on-demand business school for product sellers spanning a wide range of industries. Whether you’re in home decor, apparel, beauty, food & beverage, hand-made items, jewelry, consumer gifts or the stationery world, you’ll gather new ideas each week to help you grow your profit, build your team and lead with integrity. Host Katie Hunt and her guests bring you actionable ways to expand your product line, manufacturing overseas, optimize your e-commrce websites on Shopify, Faire, Etsy, Abound, Tundra, Squarespace or in brick & mortar locations. How to start or scale wholesale sales including pitching stores, wholesale outreach, trade show exhibition, working with sales reps, managing inventory, warehousing product, sales systems, wholesale follow-up strategies and working with key accounts. Marketing strategies for small businesses including content creation, leveraging tik tok and instagram tactics without feeling burned out, why you can’t rely solely on social media for sales and why email marketing systems on platforms like Klaviyo, Flodesk and Active Campaign are so powerful. Listen in as Katie and our guest experts help you strategize and tackle your biggest business goals. Host Katie Hunt brings a unique perspective to entrepreneurship. Since 2011, she’s helped thousands of product brands get their products on the shelves of their favorite retail stores through her Paper Camp program (www.prooftoproduct.com/papercamp). Prior to that she worked in the corporate world for over a decade leading business development and marketing teams. She has two MBAs - one in finance and one in marketing. And, she owned & operated her own product based business for over 8 years, selling her products to stores throughout the world from her garage. Katie knows the struggles you face as a product based business and she’s here to pull back the curtain and share her best kept secrets so that you don’t have to learn things the hard way. Find our free trainings & resources for product based business owners at www.prooftoproduct.com/resources