Digital Consciousness and Behavioral Science with Fabio Pereira
Fabio Pereira is leading the Open Innovation Labs initiative in Latin America at Red Hat. Open Innovation Labs is an intensive, highly focused residency in an environment designed to experiment, immerse and catalyze innovation. He is the author of the book "Digital Nudge: The hidden forces behind the 35,000 decisions we make every day". He had been a Principal Consultant, a Digital Transformation Advisor at ThoughtWorks, a large software consultancy firm for over 10 years.
Fabio Pereira
00:00 intro
00:30 35,000 Decisions , Cognitive Overload and Delegation to Technology
02:30 Pre-Modern Man’s Cognitive Load and Number of Choices
13:52 Antidote to Decision Fatigue, Pomodoro Technique and CrossFit
09:40 Digital Quotient (DQ), Emotional Quotient (EQ) and IQ
14:10 Digital Nudge, Behavioral Sciences and Netflix
20:41 ThoughtWorks, Business Process and Insurance Company Use Case
26:20 UX and RX in Book Writing, Summarization and Legibility
30:20 Nir Eyal, Indestructible and Divided Attention
31:28 Growing up in Brazil, Movies with Subtitles and Hobbies
35:45 IRC, Global Citizenship, Pharmacy and World Travel
44:53 Snapstreak, YouTube Videos, Notifications, Dopamine and Loss Aversion
48:26 John Suler’s 6 Factors of Inhibition, Dual Identity and Twitter vs Linkedin
55:00 Clubhouse, Leaked Recordings and Real Self
56:00 Big Brother Brazil, Reality Shows and Evocation of Real Emotions
57:55 Cyborgs, Biohacking, Neuralink teaches Monkey’s to Play Games and Earthquake in Chile
01:01:00 Induced Emotions through Neurotransmitters and Hunger Aggression
01:05:00 Human Behaviour Biology, Robert Sapolsky and Diet/Memory Relationship
01:07:00 Thinking Fast and Slow and Ivy League baffling Bat and Ball Riddle
01:12:30 Intuition, ESP, Meditation and Eckhardt Tolle
01:18:12 Playing Prank on TEDx Audience, GDPR cookies and Privacy Policy Agreement
01:22:00 Default Biases for Visitors, Checkboxes, Radioboxes and Automatic Suggestions
01:29:52 Algorithmic Bias, Newzealand’s AI-based Passport issuance and Movie Coded-Bias
01:38:15 Intentional Bias, Diversified Training Set and Double-Edged Sword
01:41:40 Moral Decisions for Self-Driving Car, MIT Review article on flawed IMAGENET data
01:49:25 Time Well Spent movement , AR/VR tools for patients in Hospitals and Digital Nudging Tools
01:56:20 From CBT to Self-Assessing Behavioral Patterns
01:57:30 Innovation and Work at RedHat and Infobizity
02:01:00 Steve Wozniak, CS101 and Goals for ‘Digital Nudge’
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