04: How to build your commercial real estate brand with Aviva Sonenreich

Great branding isn’t the first thing that springs to mind when you think of commercial real estate. For decades, the extent of a ‘brand’ would be a company name (typically a last name or multiple last names) and a bit of colour. But building a memorable brand not only helps you stand out from the (slightly outdated) crowd, it also has a tangible impact on your business. In this episode of The ChangeMakers in CRE, Tom Wallace talks to Aviva Sonenreich, Managing Broker at Warehouse Hotline...