EP188: Multi-Brand Ecommerce: How The Bottle Club Is Using Its Ecommerce Platform, Akeneo PIM & Algolia To Drive Sales

The Bottle Club is a multi-brand ecommerce store selling nearly 10,000 different alcohol products. It has achieved considerable growth over the last few years, implemented specialist 3rd party systems to enhance its ecommerce capabilities. In this episode we talk to head of ecommerce, Tim Martin Harvey, about the tech stack, how they approach multi-brand selling on Shopify, the value the Akeneo PIM has added and insights into using Algolia to improve search and merchandising results.

Om Podcasten

Weekly ecommerce CX and technology podcast hosted by two experienced digital consultants. Featuring interviews with industry thought leaders and practical advice on improving end-to-end customer experience and understanding how to make better technology decisions. Sponsored by Patchworks. We provide the answers to help you get the most from your platform and technology stack. Our episodes will help you understand the ecommerce tech landscape, plan for revenue growth and deliver performance improvements. And they're fun!