2. Two Key Questions To Uncover Your Ideal Business: Why I’m No Longer ‘Following My Passion’ In Business

E2: In today’s episode, I expose the flaws of starting a passion business and propose an alternative path to uncover your ideal business fit.Conventional wisdom goes:“Find your passion, turn it into a business and never work another day again in your life.”I explain why starting my first business taught me otherwise, as well as supporting this with lessons from renowned entrepreneurs.I’m sharing the 2 key questions to ask instead as well as SMB Buying Expert, Walker Deibel’s Personal Career Audit tool you can implement to identify the business uniquely suited to your strengths.I wish I had these tools and strategies 4 years ago when I was starting out in my entrepreneurial journey.Topics discussed:• Insights from my own business ventures and mistakes• Why 'Following Your Passion' is flawed business advice• The two essential questions to identify your ideal business• Lessons and tools from entrepreneurs like Alex Hormozi, Patrick Bet David, and Walker DeibelThis episode covers some fundamental lessons earned in the battlefield of entrepreneurship that you can use to avoid mistakes I’ve made. Enjoy!Follow along on my SMB journey:Twitter @JakeMRichardsJoe Rogan episode with White Oak Pasture's Will & Jenni Harris

Om Podcasten

Salary to CEO is the show to take you from the 9 to 5 to small business owner. Jake sits down with experienced entrepreneurs and investors to uncover their secrets on how to launch, acquire, scale and sell SMBs to generate life changing wealth. Leave the sexy unicorn startups for Silicon Valley and pursue an achievable, profitable path to becoming your own CEO by either buying small businesses that already exist or starting your own. Jake shares his own journey learning from the show's expert guests and applying their lessons to go from salaried employee to SMB owner… in real time – effectively laying out each step for any up-and-coming entrepreneur who wants to do the same. Join Jake on this mission and unlock the opportunity of small business ownership.