7. How to Build Audience-First Businesses With Joe Pompliano: The New Age Model Of Entrepreneurship

E7: You’ve got big dreams for your life. And you want to build a successful business to make those dreams a reality. But right now, that feels a long way off. But what if it wasn’t?What if there was a path where you could leave your current job within 3 months and be on a totally different trajectory? A path that required zero capital, network or reputation to get started?And what if within 5 years that path brought you wild business success and a life on your own terms?Join host Jake Richards (@JakeMRichards) as he sits down with world class content creator, entrepreneur and investor Joe Pompliano (@JoePompliano) to uncover how you can dominate the new age of entrepreneurship through audience-first businesses.Joe went from a regular guy working in finance to building the business of his dreams. And he made that possible by first starting with audience. Only 3 months after starting to post online, Joe had built enough momentum to quit his job all together and went all in on content.Fast forward to today and Joe’s dominated the sports business niche. He’s amassed over 1 million followers across all social media platforms. He features on major tv networks like ESPN and NBC. He’s got the number 1 sports newsletter on substack called huddle up with over 120,000 subscribers. He’s worked with F1 teams like Mclaren. He’s interviewed people like Dana White, Gary Vee, Francis Ngannou, Lance Armstrong, Ryan Garcia, Barcelona FC president Joan Laporta, the list goes on and on.And off the back of all of this success, Joe’s unlocked his biggest dreams in venture capital. Thanks to his audience first approach he’s got access to invest in companies like Airbnb, Reddit, Underdog Fantasy, The Premier Lacrosse League and so many more. All in 5 years.Discover Joe’s advice for how you can bridge the gap to your dream life by building audience first businesses.Topics discussed:The content creation playbook to quit your job in 3 monthsThe 2 must have ingredients for explosive social media audience growthBuilding an audience-first business: The new age model of entrepreneurshipHow to design your dream life: time & freedom vs building something bigger than yourselfBehind the scenes on investing in ventures like a bagel franchise and the Premier Lacrosse LeagueJoe's frameworks for selecting investment opportunities and assessing risksYou’re a lot closer than you think to realising your biggest business ambitions. If you understand and apply Joe’s Audience-Business-Investment framework you too can make your dreams a reality.

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Salary to CEO is the show to take you from the 9 to 5 to small business owner. Jake sits down with experienced entrepreneurs and investors to uncover their secrets on how to launch, acquire, scale and sell SMBs to generate life changing wealth. Leave the sexy unicorn startups for Silicon Valley and pursue an achievable, profitable path to becoming your own CEO by either buying small businesses that already exist or starting your own. Jake shares his own journey learning from the show's expert guests and applying their lessons to go from salaried employee to SMB owner… in real time – effectively laying out each step for any up-and-coming entrepreneur who wants to do the same. Join Jake on this mission and unlock the opportunity of small business ownership.