The Top 5 Mistakes B2B Sellers Make: Expert Insights - Greg Nutter

John Golden interviews management expert and P3 Selling author Greg Nutter on the top five B2B selling blunders in this podcast. Greg covers awareness, prospecting, and salespeople's involvement in the purchase process. Forgetting what selling is, bad prospecting, and assuming a salesman is a relationship manager or product specialist are his top three faults. They also explain the purchase process and B2B sales strategies. Greg suggests examining possibilities and prioritizing work to boost sales.