Inside the Attention Factory: the Past, Present and Future of TikTok with Matthew Brennan

I welcome Matthew Brennan, author of the new book "Attention Factory: The Story of TikTok and China's ByteDance" to the Sandwich Society podcast and we talk about the beginnings of the biggest digital entertainment social media app in the world as well as what the future holds. This episode is definitely meant "for your page," so grab a bottle of Ocean Spray cranberry juice and bob your head to this podcast with my guest: Matthew Brennan.SHOW NOTESAttention Factory: The Story of TikTok and China's ByteDance on Amazon: https://amzn.to/2JXuhQLMatthew Brennan on Twitter https://twitter.com/mbrennanchinaMatthew Brennan on LinkedIn https://www.linkedin.com/in/matthew-brennan/Sandwich Society; http://www.sandwich-society.comRISE Offstage: https://open.spotify.com/show/0zniLKC4MapdE7VmhZUDC2?si=BWA_OLeRSWCUXZ3UFWoEwAWeb Summit: http://www.websummit.comRISE: http://www.riseconf.com---TikTok https://www.tiktok.com/Douyin https://www.douyin.com/Toutiao https://www.toutiao.com/Bytedance https://www.bytedance.com/en/Musically https://variety.com/2018/digital/news/musically-shutdown-tiktok-bytedance-1202893205/Mindie https://medium.com/@rrhoover/want-to-feel-badass-a-design-teardown-of-music-app-mindie-58228684b4a2Kuaishou https://www.kuaishou.com/Likee https://apps.apple.com/us/app/likee-let-you-shine/id1251790681Taobao https://world.taobao.com/Virtual gifting https://technode.com/2016/05/05/virtual-gifts-are-still-the-top-earner-in-chinas-live-video-streaming-market/Live streaming e-commercehttps://www.mytotalretail.com/article/the-rise-of-livestreaming-for-e-commerce/What are furries? https://www.psychologytoday.com/ca/blog/animals-and-us/201707/what-s-the-deal-furries“Fur and Loathing” the CSI episode on furries https://www.imdb.com/title/tt0534691/What is a KOL https://blog.hubspot.com/marketing/key-opinion-leadersDoggface vs Fleetwood Mac https://newsroom.tiktok.com/en-us/doggface-gives-the-world-a-smile-with-juice-a-skateboard-and-all-the-vibesM to the...

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Host Casey Lau talks to the leaders and innovators in the digital entertainment space from mixed reality to online events to virtual idols to The Metaverse - Sandwich Society is a limited series podcast exploring the future of entertainment before we begin the Countdown to Web Summit.Follow us on Twitter @sandwichsociety and @casey_lau