[EP 79] Nikki Elledge Brown Answers: How do you get into a writer's mindset?

The power of creating a "copy bank" to get inside your dream customer's head Why it's so important to speak your customer's language How to get people to "hear" you before they hire you Why you need to keep the purpose of what you're creating in mind before you ever start writing The power of patience & giving yourself permission Why mindset matters more than you think How to know whether or not your copy is hitting the mark