Duplicate Meta Descriptions; Merchant Quality Chatters Spurns Google Zebra Rumor

Matt Cutts discusses duplicate Meta Descriptions , that in essence, it is better to have none at all than duplicated. Plusmerchant quality talks lead to the rumor of a Google Zebra update. Also, Ross and Scott answer a listener question regarding available resources thatwalk a client through what to expect in the SEO process, what it'll be like, what they need to do and understand, and how to avoid hiring a bad SEO.