IMPACT OF DIGITAL DIGITAL MARKETING TO CUSTOMER' BEHAVIOUR IN LUXURY BRAND

HELLO LUXURY GOODS LOVERS!

Welcome to our second podcast! 🌈


Did you know that today the world keeps continuously developing with many advanced and sophisticated technologies and innovations? Did you know that one of the biggest impacts is on the ease of getting information for online shopping? Did you know that digital marketing plays a huge role in promoting and increasing customer interest in luxury brands? Then, how does it work?



This podcast will highlight “The Impact of Digital Marketing to Customers' Behavior in Luxury Brands”, especially in this new era of emerging technologies where everyone in this world can have free access to internet services anywhere, anytime, without any significant boundaries.



Keep yourself educated and never stop learning! Tune in now and happy listening ✨

Om Podcasten

Shopper Talks is a podcast channel that will discuss the current phenomena and trend of shopper behaviour by SBM ITB Students