The Growing Business of Japanese Head Spa in the US w/ Sayuri Tsuchitani

On this episode of Small Business Japan I talk with Sayuri Tsuchitani about growing a business in the US based around a popular beauty and relaxation technique known as Japanese Head Spa. Sayuri is a Head Spanist (or a Head Spa Therapist), and owner of Headspa En in Beverly Hills, and she aims to deliver a quality sleep to everyone. She is originally from Tokushima, Japan, the country that is notoriously known for getting the least amount of sleep. The word "Head Spa" is Japanglish, and it means to massage your head using your pressure points, aka shiatsu. Head massage effectively promotes the health of your scalp and hair, but also promotes a deep sleep which helps relieve stress from headaches, migraines, insomnia and more. Her goal is to deliver a quality sleep to her customers and create a headspanist training course along with selling products which are beneficial for a deep sleep.