053: The problem with social

smj: school marketing journal - En podcast af imageseven - Torsdage

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“Do not build your digital house on rented land.” So says Joe Pulizzi of the Content Marketing Institute. When Facebook blocked Australian news sites, a lesson in school marketing strategy was played out on a grand scale. With some independent schools nearly becoming roadkill, we take a look at the social media landscape and what you can do to manage your digital currency. Get in touch at [email protected]

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