127: The importance of mission clarity – interview with Dr Chris Duncan

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Dr Christopher Duncan has 20 years’ experience leading independent schools across Australia and is now the CEO of the Association of Heads of Independent Schools of Australia (AHISA). He spoke with SMJ about the observed parallels between leadership, decisions made by the Board and marketing strategies – leading to his mission to improve school governance. Get in touch at [email protected]