Embracing the Human Side of Marketing

It's easy to forget we are talking to humans when we use computers and devices to communicate. This week's guest Julia Jornsay-Silverberg is an expert in using user-generated content for marketing. We'll chat about content made by consumers vs content creators and how these types of content work, and work together. Don't miss this opportunity to hear Julia share some awesome tips about finding creative ways to secure user-generated and user-centric content from clients!Welcome to Strategy Talks, where we're all about helping you take your business or organization to the next level! Are you feeling stuck or bored with your current strategy? Well, hold on tight because we're here to kick-start your social media game and inject some excitement back into your business!In each episode, we bring you 25 minutes of pure strategy gold! Our guests are experts in their fields and they're ready to share their ideas, stories, and examples with you. Get ready to learn some easy-to-implement social media strategies, business concepts, and content ideas that actually work.Whether you're a marketer or a small business owner, Strategy Talks is the podcast you need to help grow your business or organization. So, what are you waiting for? Tune in now and let's get strategizing!Julia Jornsay-Silverberg is a social media enthusiast who loves to excite, inspire, and motivate people and brands to cut through the digital clutter by being authentic and vulnerable online. She has a diverse background working in digital marketing for The Buffalo News, the Buffalo Niagara Partnership, Telesco Creative Group, and NOW Marketing Group. As the 2018 recipient of the “Emerging Alumni Award”, granted by the University at Buffalo School of Management Alumni Association, Julia has more than 12 years of experience working in digital marketing and is known for delivering powerful presentations and programs that leave brands and people feeling excited and empowered.