Behind the Scenes with Abby of Smartass and Sass

#065 - In this episode, Julie is joined by a very special friend, Abby Bartholomew, the co-founder and the HBIC of Smartass and Sass subscription box.Tune in to hear about Abby's launch story, tips in scaling your subscription box business, and the value of having a peer-led mastermind.Summary:Introduction of Abby, and Smart and Sass (00:01:37)Launch Story (00:04:59)The biggest challenge in starting Smart and Sass and how she overcame it (00:11:01)Most impactful marketing tactics (00:16:39)Fa...