Dr John Branch - Is marketing still the same today as it was in the 1400's, the man behind "Mr International"
Dr Branch is a International researcher, teacher, trainer, consultant, speaker, and educational administrator. He’s an Expert in consumer behaviour, marketing research, international marketing and much more. Experience in more than 100 universities, government agencies, and both for-profit and not-for-profit organisations in Europe, Asia, Africa, and the Americas. We discuss his life, growing up, living and visiting in over 84 countries! We discuss his engineering career that lead him into marketing, a completely different career and a PhD. We talk meeting his wife, moving to America and where he views himself and his skill as “Mr International” in both marketing and business. We discuss what’s changed (spoiler alert, if anything in fact has changed) and if we as the human beings consuming marketing how we are responding to it!