Is it Time to Change the Automotive Dealer Franchise Model?
We interview Adiba Fattah a PHD Researcher from the University of Sunshine Coast who is doing a Research Project on the Evaluation of the Franchise Model in the Australian Automotive Industry. Adiba is investigating the social exchange and the power and control between the dealer and the OEM in the franchise model. She is also looking into the franchise relationship and getting understanding of the impact of senior management rotation, level of support provided by the OEM to the dealer, warranty programs and diagnostic information and KPI programs. In addition she will review Australian regulations and how these are viewed by both the dealer and the OEM and how interpreted. She is also looking at contractual requirements including operation manuals and policy and procedures. Other topics include effectiveness of field teams, reaction to legal reforms, collective bargaining and the role and effectiveness of dealer councils. If you would like to participate in the research project you can contact: A Fattah PHD Researcher email: [email protected] If you would like to get more information on any of the topics reach out to Mark Palavestra or John Sinclair on LinkedIn or keep up with us on the socials Talking automotive with Mark and John on Facebook Talking Automotive with Mark and John on YouTube You can support us via ourPatreon account: https://www.patreon.com/talkingautomo…or shout us a coffee: https://www.buymeacoffee.com/autocurr…Thank you to our sponsor PrixCar Fleet Services https://prixcar.com.au/services/fleet…This information on this site is intended as a general reference for Internet users. It is made available on the understanding that Talking Automotive with Mark & John, as a result of providing this information, is not engaged in providing professional advice. Viewers & Listeners should seek their own advice re undertaking any commercial actions. All information in this site is provided "as is", with no guarantee of accuracy, timeliness of the predictions discussed & is without warranty of any kind, express or implied.