Managing the Dealer Brand-Audio

If you’re an automotive dealer, you know how important your automotive dealer brand is. But what do you need to do to manage it? In this video, we’ll talk about how to align your individual automotive dealer brand with another dealer selling a similar branded product. We’ll also discuss how customer loyalty can be a powerful tool for increasing sales and driving more profit. We’ll even go over what makes a great experience for customers who come into your automotive dealership—and why they might be willing to pay more if they have one!

Om Podcasten

John Sinclair and Mark Palavestra provide business information, tips and ideas for people in the automotive industry. They interview senior executives to deep dive automotive business topics, with the intention of sharing automotive business ideas and automotive business reviews to help listeners grow and create a successful automotive business. With extensive senior management experience, they hope through sharing these insights they impart value to viewers in and out of the automotive industry.It includes a range of business ideas on leadership, strategy, management and hands on topics on sales, finance, marketing, advertising, social media, pr and how to run an automotive dealership. They deep dive into social media, sales techniques, business improvement and profit improvement. Topics also cover automotive repair business and sales. Should you wish to get more information or add different perspectives subscribe to the channel and leave comments. All contributions appreciated