Understanding the Car Customer

In this episode of Understanding the Car Customer, we're talking about trends in the car sales industry and how dealers can capitalize on them. We're also looking at the customer side of the equation and how to understand them in order to deliver a great customer experience. If you're interested in understanding the car sales industry better, then you'll want to watch this episode! It's full of information that will help you get a better understanding of the way the car sales market works, and how dealers can improve their customer experience. Thanks for watching!

Om Podcasten

John Sinclair and Mark Palavestra provide business information, tips and ideas for people in the automotive industry. They interview senior executives to deep dive automotive business topics, with the intention of sharing automotive business ideas and automotive business reviews to help listeners grow and create a successful automotive business. With extensive senior management experience, they hope through sharing these insights they impart value to viewers in and out of the automotive industry.It includes a range of business ideas on leadership, strategy, management and hands on topics on sales, finance, marketing, advertising, social media, pr and how to run an automotive dealership. They deep dive into social media, sales techniques, business improvement and profit improvement. Topics also cover automotive repair business and sales. Should you wish to get more information or add different perspectives subscribe to the channel and leave comments. All contributions appreciated