What you Need to Know About Automotive Branding. It is Not Just a Logo.
Automotive branding is an essential part of creating a successful automotive business. But where do you start and how can it fall apart? What if you have no experience in branding? In this video, we'll walk you through step by step what you need to know about automotive branding and how to brand your dealership business to create a brand your customers will LOVE! Branding isn't just about the logo—it's ensuring that the whole customer experience matches with the brand values and culture you are trying to portray. Automotive branding is more than just making sure your logo looks good; it's all about making sure your customers know exactly what they're getting when they come into your dealership. These easy strategies can be implemented for both a personal brand and business brand. "What is branding?" you may ask. I'll teach you the basics of automotive branding and what you need to do to maintain a brand when the challenges of running a business get in the way.