42. How To Measure Success In Your Product

Key learning notes from this episode: A product is a solution to a problem someone is experiencing. The goal of your product is to solve that problem.   Different products focus on different metrics, because they are solving different problems. For example, Airbnb measures the number of nights booked, but Facebook focusses on daily active users.  Product goals are not the same as business goals. Business goals relate to money, product goals relate to solving a problem. It is then up to you to figure out how to make money from solving the problem, and thus link product metrics to business metrics.   If you want to transition into tech, but you are not sure how, join Sophia's FREE masterclass on How To Transition Into A Career In Tech on 26 April 2021. You will see five different case studies of successful career transitions and get the chance to ask your questions live.    Do you have a brilliant app idea and no tech knowledge to build it? Get your FREE guide here. To go deeper, join the Tech for Non-Techies membership community. As a community member, you'll get: Weekly live masterclasses with global experts Mini-course on how to go from idea to live app Supportive Online Community Library of masterclasses Monthly live coaching with Sophia Matveeva, tech entrepreneur & Chicago Booth MBA Exclusive Resources & Perks Learn more and sign up at https://www.techfornontechies.co/membership   Say hi to Sophia on Twitter. Following us on Facebook and Instagram will make you smarter. 

Om Podcasten

Tech for Non-Techies helps Business Leaders have great careers in the Digital Age. Listen to learn tech concepts, apply them to business strategy, and get practical advice on how to succeed as a Digital Leader today. Hear interviews with entrepreneurs, investors, digital transformation leaders and Big Tech executives about how tech products and profits get made. Tech for Non-Techies is for: - Leaders in corporates going through digital transformation - Non-technical founders - Professionals who want to transition into a career in tech - Tech investors Hosted by tech entrepreneur, executive coach and Chicago Booth MBA Sophia Matveeva. Sophia has Sophia has contributed to the Harvard Business Review, Financial Times, The Guardian and Forbes on entrepreneurship and technology. She has also guest lectured at the University of Chicago, London Business School, and Oxford University and many more.