Episode 50: Gary Vee! "Empathy is the Superpower of Leadership" - An 18th Airborne Corps Podcast Exclusive

Episode 50 features an inspiring discussion with Gary Vaynerchuk, aka "Gary Vee." If you've never heard of Gary Vee, well....your Soldiers certainly have. Gary is a self-made millionaire, a social media mogul, and a marketing trend-setter. He has 9 million followers on Instagram, 8 million on TikTok and millions more on YouTube and Twitter. He's the chairman of VaynerX, a media and communications holding company, and the CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations. Gary's story is a truly American story. His family immigrated from the Soviet Union when he was a young boy. After identifying “the Internet” as a land-grab opportunity, Gary transitioned his father’s local liquor store into one of the first wine e-commerce platforms resulting in growing the family business from three million dollars to 60 million dollars in sales during a 5-year period. Host Joe Buccino is joined by Gary Vee superfan Sergeant Carlos Cuebas. Carlos, in fact, recommended we reach out to Gary, and we're glad we did. Gary offers advice on Army recruiting, incorporating new technology into Army operations, and communicating with Gen Z. He also offers his truth about life, leadership, balance, and the purpose of ambition. It's a WILD discussion that offers something for everyone. If you know Gary Vee, you know he's raw and real. This episode, therefore, does contain adult language, so consider that if you've got children around while you're listening at the house or car. If you're new to the 18th Airborne Corps podcast, PLEASE subscribe! Give us a five-star rating and review, as this helps others find the show.