Finding Success as a Stock Photography Superstar with Aubrey Westlund

As a photographer, there are so many niches that you can choose from for your business, and many times, that can be really helpful for marketing your photography and finding clients. But as we all saw back in 2020, it can also have a detrimental effect when times get tough or there’s an abrupt change in the world. In today’s episode, I’m talking with Aubrey Westlund about how she diversified her income, got her start in stock photography, and how that helped her stay afloat in lean times. We’re chatting about trends in stock photography, various industries that use stock photos, how to prioritize categories of photos to upload, and how branching out in your work not only boosts your creativity but also diversifies your income streams to better weather difficult times.What’s in this episode:[03:37] How Aubrey got her start in stock photography, how to choose which photos you submit, and where to start if you’re interesting in pursuing this niche[08:51] Pitfalls to watch out for when starting in stock photography, and how to choose and work with multiple agencies[12:08] Trends in stock photography and how to stay on top of them, taking advantage of the need for iPhone photos and videos, and why you should keep your editing simple[17:26] The importance of thinking about the various industries that use stock photography (flat lays are not a thing of the past!)[19:11] Retaining the rights to your photos, how agencies set prices and commissions for stock photography, and choosing categories that are big sellers[23:01] The importance of diversifying your income streams[26:49] Aubrey’s advice for photographers to mix things up when it comes to your workTune in to this episode with Aubrey Westlund to learn about how to diversify your income streams with stock photography!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/finding-success-as-a-stock-photography-superstar-with-aubrey-westlund/Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

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Welcome to the Art and Soul Show where we dive heart-opening chats on photography, business, life and that messy in-between. You're more than a photographer. You're an artist, a dreamer, a business boss, and a creative. Listen in for conversations and advice on running a photography business, mindset, and creativity. This is the place you can go when you need a boost of encouragement, a kick in the pants, and inspiration to pick up your camera.