Overcoming Disappointment: The Biggest Obstacle to Business Success [Ep 9]

In today’s episode, I discuss a topic that is not often talked about among therapists - the biggest obstacle to business success: disappointment. The tricky thing about disappointment is that when we are feeling it, we are much more likely to misdiagnose the problem and make things worse than they actually are.For example, let's say you start a new marketing strategy, and you expect it to bring in a new client within a week. But if it doesn't, you may get frustrated and start saying things like, "This sucks! I shouldn't have to do this. The marketing strategy clearly doesn’t work."Disappointment is part of running a business but not falling into this trap requires some real CEO-level skills - skills that successful therapy business owners have mastered. And that's where I come in! In this episode, I talk about why we feel disappointed, tips on how to move through it without wasting time, stay focused on reaching your goals instead, and more!In this episode, I chat about:The importance of knowing how to deal with disappointment in businessWhy you might be self-sabotaging your own businessThe difference between what you need and what your business needsMoments in the entrepreneurship journey when we tend to feel disappointmentHow to deal with disappointment in businessChoosing a marketing plan for your businessThe importance of humility in your entrepreneurship journeyWhy you shouldn't compare yourself to other business ownersCelebrating your winsConnect with Felicia:Instagram: @the_bad_therapistWebsite: www.thebadtherapist.coachMembership: Liberated BusinessFacebook group: Healing MoneyRelated episodes:Episode 8: Setting Boundaries & Valuing Your Worth as a Therapist with Emily AdamsEpisode 6: Mastering Your Marketing StrategyQuote:“The tricky thing about disappointment is that when we're feeling it, we are much more likely to misdiagnose the problem and actually make things worse. “ - FeliciaMentioned in this episode:Doors to Scalable Offers for Therapists open on 21st October!Ready to turn your best idea into a profitable, effective offer? Scalable Offers for Therapists, my 8-week incubator and mastermind dedicated to helping you create a scaleable offer for your therapy or coaching business is open for enrollment. Over eight weeks, you'll learn the six core elements of launching, creating and delivering your scalable offer, whether that's an evergreen download, a real time group offering, a membership program or whatever else you have in mind. Spots are limited! Enroll today >> https://www.thebadtherapist.coach/scalable-offers-for-therapists