The Bubble 14 – beer advertising (with Pete Brown)

You’re listening to the bubble, the podcast turning beer inside out. This week we are joined by the beer writing legend that is Pete Brown. Author of too many books to mention, once Jonny is done fan-girling we get to talking about Pete's former life as an advertising mogul, when he worked on campaigns for both Heineken and Stella Artois. Learn the backstory of some famous beer ads, and how beer advertising went so wrong in the late 2000s. Here are some links to the adverts we mention....